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- <text id=92TT0723>
- <title>
- Apr. 06, 1992: The Economy:Which Way Is Up?
- </title>
- <history>
- TIME--The Weekly Newsmagazine--1992
- Apr. 06, 1992 The Real Power of Vitamins
- </history>
- <article>
- <source>Time Magazine</source>
- <hdr>
- BUSINESS, Page 47
- THE ECONOMY
- Which Way Is Up?
- </hdr><body>
- <p>Housing and retail sales prod a sluggish recovery, but it will
- take more robust growth to bring back the jobs--and help Bush
- in November
- </p>
- <p>By John Greenwald--Reported by Bernard Baumohl/New York,
- Sylvester Monroe/Los Angeles and Richard Woodbury/Houston
- </p>
- <p> After the longest U.S. slump since the Great Depression,
- the first signs of recovery have begun to sprout like early
- spring blossoms. Spurred by a decline in interest rates,
- Americans have been snapping up houses and heading off to
- shopping malls in growing numbers. Tightfisted bankers have
- begun writing new loans, and some companies are seeing an
- encouraging increase in orders.
- </p>
- <p> But hold the applause, please. A combination of high
- unemployment and low consumer confidence seems certain to make
- this America's weakest rebound since World War II. With the
- economy stuck in slow motion, a new round of layoffs could
- plunge the U.S. right back into recession. And this year there
- is even more at stake than jobs and profits: the rate of
- recovery could very well decide the presidential election in
- November.
- </p>
- <p> No one is more mindful of that fact than George Bush, who
- has presided over the puniest four-year growth rate since
- Herbert Hoover. The Administration is naturally hoping for a
- solid rebound. But after virtually ignoring the recession last
- year, Bush now shies away from making any rosy remarks that
- could haunt him in November. "When you say the recession is
- over, the public expects the economy to be back in good shape,"
- observes a White House official. "Clearly, that is not the case,
- and it will not be the case for quite some time."
- </p>
- <p> The Democrats are in a no less awkward position. They
- cannot openly root against a recovery, although a sharp upturn
- could dash the party's election hopes. Both Bill Clinton and
- Jerry Brown, therefore, must concentrate on attacking Bush's
- economic stewardship no matter how the recovery develops.
- "Clinton entered this race because the country has suffered for
- 11 years without an economic strategy that would make us richer
- over the long term," says Bruce Reed, a deputy campaign manager
- for the Arkansas Governor.
- </p>
- <p> A spate of reports last week traced the powerful riptides
- that continue to buffet the economy. The Commerce Department
- said the gross domestic product grew at a microscopic annual
- rate of 0.4% in the fourth quarter last year, only half as much
- as the previous estimate. The job picture darkened as new
- unemployment filings rose by an unexpectedly high 15,000 claims,
- to 447,000 in mid-March. And orders for big-ticket durable goods
- ranging from turbines to battleships fell 0.1% in February,
- after rising a sprightly 2.5% in January. There has been good
- news as well: purchases of existing homes jumped 9.3% in
- February, while retail sales rose 1.3% the same month.
- </p>
- <p> The lingering gloom reflects woes that have been building
- for years and will take years to dispel. "The restructuring of
- corporations, heavy debt loads and the perceived lack of
- leadership have been bothering the consumer, and a lot of this
- hasn't changed much yet," says Donald Ratajczak, an economist
- at Georgia State. Forecasters thus predict an anemic 1.5% growth
- rate for 1992, far below the robust 5.5% average for the first
- year of past turnarounds. Such sluggishness would scarcely
- reduce unemployment, which stands at 7.3% and could climb even
- higher as the Pentagon demobilizes the armed forces and slashes
- military contracts.
- </p>
- <p> Nowhere has the economic engine been sputtering more
- loudly than in Detroit, where car sales had climbed 3% during
- the first two months of this year only to slide 6.9% in the
- period from March 11 to March 20. "Obviously, this is not a
- boom," says Thomas Webb, chief economist for the National
- Automobile Dealers Association. Yet the modest overall pickup
- has left the Big Three with dwindling backlogs of unsold cars
- and busier production schedules. Ford plans just 12 weeks of
- plant shutdowns to trim inventories in the second quarter,
- compared with 36 weeks for the same period a year ago. The
- downtime could be extended, though, if buyers stay fickle. Says
- a Ford analyst: "If we had three or four bad weekends in a row,
- we'd have to adjust our schedules again."
- </p>
- <p> That remains a strong possibility, since many economists
- doubt that the recovery will have much staying power. They
- contend that unseasonably warm winter weather artificially
- boosted housing and stimulated consumer spending. At the same
- time, they note, Administration gimmicks like the acceleration
- of federal payments to veterans and health-care facilities will
- taper off sharply this fall. "Most likely the economy will
- worsen again later this year or in early 1993," write David Levy
- and S. Jay Levy of the Jerome Levy Economic Institute at Bard
- College. "Unfortunately, the positive effect of these
- stimulative actions will be short-lived and give way to negative
- effects in 1993."
- </p>
- <p> Yet the economy has some real strengths that could bolster
- the recovery. Inflation is running at a modest 3% pace and
- shows no signs of heating up anytime soon. Consumers and
- companies have seized the chance to lighten their debt loads by
- refinancing them at lower interest rates. Companies have also
- charged into the bull market for stocks to raise cash and pay
- off IOUs. Corporate America sold a record $55 billion worth of
- new shares last year to help clean up its balance sheet.
- </p>
- <p> Some economists fear, though, that the boost from falling
- interest rates may already have peaked. Homeowners who
- refinanced their mortgages at rates that dipped below 8.25% in
- January collectively stand to save up to $15 billion in interest
- charges this year. But as mortgage rates have climbed back over
- 9%, the volume of refinancing has fallen off sharply. At the
- same time, applications for first-time mortgages have tumbled
- nearly 15% since February. "The biggest threat to the recovery
- would be a surge in interest rates," says Lynn Michaelis,
- president of the National Association of Business Economists.
- "That would nip the recovery right in the bud."
- </p>
- <p> With the outlook so tenuous, consumers have mixed emotions
- about spending their money. "Everything seems very unsettled
- right now," says Carol Jeanes, 38, who is publications director
- for the Houston Association of Realtors. "Everyone I know is
- jittery. It's hard to feel that things are better when your
- friends are getting laid off and having to readjust their whole
- careers." Despite her concerns, though, Jeanes is shopping for
- a new house because of low interest rates.
- </p>
- <p> Many businesses are likewise waiting impatiently for the
- upturn to reach them. "The recovery--yeah, they announced it
- the other day," scoffs Tom Barrows, 57, who runs an
- office-supply shop in Atlanta. "It was good they told me,
- because I didn't know. I'm not seeing any turnaround or new
- confidence." Concurs Robert Deck, 48, a Michigan steel salesman:
- "Nobody's carrying any inventory. If you get an order, it's just
- enough to get them through that job."
- </p>
- <p> In once golden California, where unemployment reached 8.7%
- in February, workers are reeling at the prospect of defense
- cuts that could eliminate as many as 140,000 jobs by 1995, or
- nearly two-thirds of the remaining aerospace labor force. That
- would be in addition to 71,000 mechanics, engineers and managers
- who were already laid off over the past three years. General
- Colin Powell, Chairman of the Joint Chiefs of Staff, described
- the grim outlook last week during a visit to Los Angeles. Said
- he: "Everyone needs to wake up and smell the coffee. I'm
- telling my folks at the Pentagon, `Guys, we are having a hell
- of a fight this fiscal year, but it is nothing compared to what
- is coming next year.'"
- </p>
- <p> While defense contractors suffer, small and medium-size
- firms that have vigorously cut costs could be in for
- recovery-generated profits. "I am more optimistic for
- middle-market companies than for Big Business," says Art
- Nemiroff, managing partner of the Los Angeles branch of the
- consulting firm BDO Seidman, whose 2,200 U.S. clients include
- retailers and manufacturers with sales of up to $100 million.
- "Most of our clients were able to downsize quickly," Nemiroff
- adds. "They are operating from a leaner and meaner position
- today."
- </p>
- <p> Yet relentless cost cutting by everyone from mom-and-pop
- businesses to such corporate giants as IBM and General Motors
- could undermine the recovery. While workers who lost jobs in
- previous slumps often came right back when things looked up,
- much of the current downsizing has been permanent. "All kinds
- of companies have got new religion about cost control," says
- William Melton, chief economist for Minneapolis-based IDS
- Financial Services. "And this will really have an impact on job
- creation." Thus many middle managers and blue-collar workers
- alike could have little chance of returning to work unless they
- change careers.
- </p>
- <p> Declining exports could further hamper Americans' job
- prospects. While U.S. sales abroad last year provided most of
- what little strength the economy showed, slumps in Japan and
- Germany threaten to cut into that foreign business. Moreover,
- newly cautious Japanese companies seem reluctant to continue
- making job-creating investments in U.S. factories and real
- estate, and have already begun to withdraw from the Treasury
- markets that finance the U.S. deficit. "No more Japanese
- investors are coming in," observes Georgia State's Ratajczak,
- "and that's a problem."
- </p>
- <p> Neither the White House nor Congress has begun to offer
- serious solutions to the economy's long-term troubles. On the
- contrary, both branches have permitted the budget deficit, which
- soaks up savings and hinders investment, to balloon to a
- projected $400 billion this year. And while the Administration
- once predicted that the deficit would disappear by 1996, it now
- foresees at least $200 billion worth of red ink for the next
- five years.
- </p>
- <p> But it is not the long-term factors that will affect this
- year's political equation. When voters go to the polls in
- November, they are likely to remember Ronald Reagan's famous
- 1980 question: "Are you better off than you were four years
- ago?" The answer to that, more than anything else, may determine
- which lever they will pull.
- </p>
-
- </body></article>
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